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Developing Customer Insights with Frameworks


Course
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For someone else
Carlton Nettleton
Quantity
For someone else
Free
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The development of new products and services requires product mangers to collaborate with a variety of stakeholders to develop insights into customers, markets, users and technology. However, no guidance is given on how to effectively facilitate this collaboration. This course provides specific guidance on what is collaboration, how to select the right framework to generate insights and some differences between online and in-person collaboration.

Here is the course outline:

1. Exercise - Why Collaborate?

2. Video - Developing Customer Insights with Frameworks

3. Apply Your Learning - Developing Customer Insights with Frameworks

4. Conclusion - Designing the Online Collaboration Experience

5. Challenge - Developing Customer Insights with Frameworks

To complete this challenge, you will need to be actively working with a product development team. If you are not currently part of a product development team, please contact your instructor to unlock a hidden quest.

6. Feedback - Developing Customer Insights with Frameworks

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